This week, we did something we haven't done before.
We sent out an email
to our list
, and the email didn't have a photo, call-to-action, or a fundraising appeal.
It simply asked you to dream.
In case it never made it to your in-box, we'll paste-in that email below, but the gist of it is that we're asking you to participate in ACP 2015 by rethinking the nature of what it means to share your photography.
is a word that's come to mean "digital" -- if you're posting a photo on Facebook/Flickr/Tumblr, you're sharing it. Good for you! We love sharing, too! But as a photography festival that takes place in actual spaces in the real world, featuring amazing prints made by talented photographers, we're wondering if all that posting & sharing is as satisfying, communicative, tactile and impactful as its older, "analog" corollary.
In the latest edition of Aperture's "The Photobook Review
", Alec Soth (former lecturer during ACP 2007
) had a great quote about the nature of photo-sharing and how it intersects & enhances the analog pleasures of photobooks & pop-up shows.
We're in no way besmirching the online world of photo-making & sharing -- it's a substantial part of what the medium is these days, and it's awesome, frankly. But we're definitely more interested in the ideas you'll
come-up with to show (& share) your photography during ACP 2015 this fall.
So please get inspired, think big, and discover how your photographs can make an impact in the world, by first making a splash here in your city, in your neighborhood, on that wall.
Thanks for reading!
(For clarification, here's this week's email
Imagine you're having an exhibition of your own photography and people are arriving to see the prints you've made. Put yourself in that room. Maybe it's a gallery with white walls, maybe a coffee shop, or a dentist office. Your photos look fantastic. There's a cheese plate, maybe some wine. Or not! It's your imagination!
In today's world, where phones & screens drive our social experiences, the real world is often an afterthought, especially when it comes to sharing photographs. Isn't that why we all signed-up for Facebook/Tumblr/Flickr?
Truth is, there's nothing like finding the right place for the right pictures, and putting it all together as part of this country's largest annual community-oriented photography festival. Simply, if you're here in Atlanta, there's a month (October!) dedicated to photography exhibitions, events, lectures, public art, film screenings and more. And we want you to join us!
We encourage you to imagine planning something special for ACP 2015: a memorable presentation of your own work, in a great space, filled with friends, old & new. In a few months, you'll be able to create your own listing for the ACP Festival Guide, and for the price of a listing ($150) you can become part of the Atlanta's annual photographic transformation.
All you need is a wall. If you're a hip-hop photographer, you could hang prints in the reception area of a music studio; if you have photographs of roller girls perhaps they'd look great at your local Cuban Sandwich Shop. The exhibition could be at your studio, at a donut shop, or a loading dock. Seriously, all have been venues in previous festivals. Not a photographer? Perhaps you know one whose art would look stunning in your space or business. Host an event and join in the celebration of photography that is the ACP Festival.